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File #: 20-1696    Version: 1
Type: Consent Calendar Status: Passed
File created: 6/5/2020 In control: City Council/Public Financing Authority
On agenda: 6/15/2020 Final action: 6/15/2020
Title: Approve and authorize execution of a 3-year License Agreement with 444 Unlimited for the use of the Servicemark/Trademark and Logos associated with "oneHB" and approve appropriation
Attachments: 1. Att#1 444 Unlimited License Agmnt-rev, 2. Att#2 oneHB_logos and merchandise design
REQUEST FOR CITY COUNCIL ACTION

SUBMITTED TO: Honorable Mayor and City Council Members

SUBMITTED BY: Oliver Chi, City Manager

PREPARED BY: Marie Knight, Director of Organizational Learning and Engagement

Subject:
title
Approve and authorize execution of a 3-year License Agreement with 444 Unlimited for the use of the Servicemark/Trademark and Logos associated with "oneHB" and approve appropriation
body

Statement of Issue:
The City Council is asked to approve a three (3) year License Agreement with a one five (5) year extension between the City of Huntington Beach and 444 Unlimited for the use of the Servicemark/Trademark and Logos associated with "oneHB".

Financial Impact:
Throughout the term of the agreement, the City will receive a percentage of gross revenues from the sale of all "oneHB" items, as follows:
* Twenty percent (20%) of the gross revenues collected on all retail sales of merchandise bearing the Servicemark/Trademark/Logo

* Ten percent (10%) of the gross revenues collected on all wholesale sales
Merchandise produced under this agreement will include t-shirts, hats, car window stickers, tote bags, beach towels, and other miscellaneous items. These revenues will be dedicated to the oneHB Business Support Fund until the City decides that the funds should be utilized elsewhere.

Recommended Action:
recommendation
A) Approve and authorize the Mayor and City Clerk to execute the "License Agreement Between the City of Huntington Beach and 444 Unlimited, LLC, for the Use of the Servicemark/Trademark and Logos Associated With 'oneHB';" and,

B) Approve the budget appropriation in the oneHB Business Support Fund as the City receives revenues from the sale of "oneHB" items.
end

Alternative Action(s):
Do not approve the license agreement, and direct staff accordingly.

Analysis:
Several months ago, members of City staff began working on a business support program with the goal of rallying our community in support of our businesses who have bee...

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